Johannah Sloop

Director, Visual Communications

Johannah graduated from the Art Institute of Atlanta in 1997, where she earned an Associates degree in Visual Communications. She was honored to receive the "Best Portfolio" award from her graduating class. Johannah furthered her studies at UNC-Greensboro, graduating with a Bachelor's degree in Art Education in 2001.

Johannah started her professional career in graphic design at The Food Marketing Institute, in Washington, DC. In the off-hours, Johannah took advantage of opportunities to further her artistic endeavors by entering her artwork in several nation-wide competitions, including the "Pandamania" contest, conducted by the DC Commission of the Arts. Johannah was chosen as one of the 150 artists to decorate a six-foot panda sculpture that graced the streets of DC during the summer of 2004. Her finished panda was auctioned off for charity, with proceeds going to benefit grants and arts education programs. While in DC, Johannah continued to practice graphic design for organizations and companies such as The Torpedo Factory and Whole Foods Market. After serving a volunteer eighteen month mission to Taiwan, in 2005, Johannah returned to the graphic design and marketing industry. In Richmond, VA, she joined the marketing team at Evergreen Enterprises and worked there until relocating to Albuquerque, NM. Albuquerque proved to be a good move, professionally, for Johannah, as she excelled as Senior Graphic Designer and Photographer for Carolyn Pollack Jewelry. Her creativity and enthusiasm for design and marketing contributed to more than doubling the company's e-commerce sales in only two years.

Since joining Fulcrum, Johannah has enjoyed providing visually pleasing, creative, and cost-effective marketing materials to specialty physicians. Johannah looks forward to serving new clients and continuing to assist current clients by providing them with professional, dependable, quality graphic design and marketing materials. In her spare time, Johannah likes to decorate, run, experiment with new recipes, and play with her son, Jack.